Tag Archives: celebrity

The limits of celebrity power and the rise of selfie-nomics in one tweet

It was the tweet heard round the web. The selfie Ellen DeGeneres took during the Oscars became an internet sensation. First, it garnered the most retweets ever: as I write, Twitter reports 3.3m users have recommended it in this way. The previous record holder, President Barack Obama, had managed only 780,000 retweets, for a photograph celebrating his reelection on 7 November 2012. Continue reading

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